BURGER KING restaurants have decided to roll out the menu item nationwide for a limited time while supplies last after it was met with widespread media attention and social media requests.
Not only do 82 percent of consumers agree that burgers are a good source of nutrients, but another 80 percent would pay more for burgers made with premium ingredients.
An item as American as apple pie, the hamburger is also the perfect vehicle for introducing consumers to new trends, international flavors and formats.
To meet the growing demand for all-natural foods, Butterball has introduced a new portfolio of products that includes breakfast, lunch and dinner options.
Technomic's Burger Consumer Trend Report outlines key areas of opportunity relating to innovations that improve health and quality perceptions while maintaining a strong value proposition.
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