Old Trapper will have visibility across Big 12 championship events along with additional engagement through official Big 12 social and digital channels.

JBS Australia delivers its first beef consignment into the United Kingdom under the recently enacted Australia-United Kingdom Free Trade Agreement.

As inflation continues to impact the industry, consumers should know what’s trending in the beef category and what to look out for in the future. 

Verde Farms is partnering with retailers BJ’s Wholesale Club and Schnucks Markets to unveils its refrigerated organic, 100% grass-fed burger patties.

Animal genetics plays a crucial role in modern agriculture, enhancing food sustainability.

Teton Waters Ranch's new line launches this September.

USMEF efforts to promote and differentiate U.S. pork quality with the Korean trade and consumers are accelerating.

University of Missouri Extension beef nutritionist offers insights on making culling decisions.

The products may be contaminated with extraneous materials — specifically, clear, flexible plastic.

As part of the promotion, Stryve Foods will donate 10% of net sales proceeds from Stryve.com through July 4 to Folds of Honor, which helps provide educational scholarships to the spouses and children of fallen or disabled veterans.