Before the COVID-19 outbreak, consumers were purchasing a variety of pre-portioned or portion-controlled meat and poultry products. A shift in lifestyle changes because of the pandemic caused the total poultry and meat portion size category (0- to 6-ounce sizes) to drop 3.8 percent to approximately $654.2 million for the latest 52 weeks ending Feb. 21 in total U.S. multi-outlets, according to IRI Inc., Chicago.
Andy Hanacek, editor-in-chief, gets an update from Evan Inada, Columbus Craft Meats, on how COVID-19 affected demand for charcuterie and high-end deli proteins, as well as some of the company's business approaches and tactics.
When you think of a fine charcuterie tray, you may envision a fancy Italian restaurant, a wooden board covered with sliced meats and various cheeses, perhaps served with a glass of wine.
Evan Inada, Columbus Craft Meats, talks with Andy Hanacek, editor-in-chief of The National Provisioner, about the ways in which charcuterie has grown over the years and how it is driving new customers to the deli today.
Andy Hanacek discusses the trends driving charcuterie with Evan Inada, Columbus Craft Meats, and how the processor has been developing products to support consumer demand in the segment.