The goal of the rebrand is to make lamb more visible to shoppers who are seeking meat raised with a high level of ethical standards and sustainable farming practices.
While hurdles remain on the African continent, growth forecasts related to population, GDP, personal income and tourism keep the region top of mind for the U.S. red-meat industry.
Researchers build a quantitative microbial risk assessment of Salmonella in poultry products to assess the likely impact on foodborne disease of interventions, performance standards and regulations targeting Salmonella levels and/or specific serotypes.