Wilde Brands Inc., the company behind the world’s first chip made of chicken breast, egg whites and bone broth, is announcing $20 million in growth funding. The latest round, led by KarpReilly, also included participation from globally recognized musicians Jack Harlow and MGK, The Family Fund, Grey Space Group and other existing strategic investors. The capital will be used to drive the brand’s expansion, innovation and consumer engagement in 2024 and beyond.
“Before Wilde, there was no product that crunched like a chip and checked all the boxes on protein, flavor, and real ingredients—we up-ended the snacking status quo, and it shows in our growth,” said Jason Wright, founder and CEO of Wilde. “My dream was to create a more nutrient-dense, crunchy chip, but the reality was far from easy—it takes a lot to do something that has never been done before, to redefine a category. Seeing how consumers and retailers have so enthusiastically jumped into this journey with us is the fuel that keeps us going. This funding will let us continue to do what matters most to us, helping our fans keep living Wilde-ly.”
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