The “plant-based revolution” is not just one of the dominant international food trends, it is also a very apt description of the development of Hydrosol. A specialist for stabilising and texturing systems, within just a few years the company has grown to become one of the key players in the burgeoning market for plant-based alternatives. Its product portfolio has expanded enormously, and last year this expertise was bundled in the newly founded Plant Based Competence Center. Now comes the next step. Hydrosol’s unit for plant-based has become an autonomous company, and as of September 28, Planteneers – The Plant Based Pioneers – are the experts for plant-based alternatives within the Stern-Wywiol Gruppe. This new subsidiary builds on the success of Hydrosol, and is likewise led by Managing Director Dr. Matthias Moser.
Growth for both Hydrosol and Planteneers
“We intend to continue to grow with both companies,” emphasises Torsten Wywiol, CEO of the Stern-Wywiol Gruppe. “With that in mind, it will be important to focus on each of their strengths, and further build on them for both brands with the appropriate strategies in each case. That’s the reason we separated the plant-based field out of Hydrosol. To put it differently, our former ‘plant based baby’ has grown up and is ready to strike out on its own. We’re bundling its capabilities in a dedicated company.”
Exclusive Access to Educational Webinars and Podcasts: Join our community for invaluable insights into meat and poultry, including webinars and podcasts led by industry experts.
Timely and Informative eNewsletters: Stay updated on crucial topics like sustainability and food safety with our eNewsletters, empowering you to make informed choices in your meat and poultry journey.
Unlimited Article Access: Dive deep into the world of meat and poultry with unlimited access to our library of articles.