Richie Jenkins, senior director of marketing for Butterball Foodservice, offers insight into the burger market and how his company's turkey burgers fit into the macro marketplace that is experiencing an "upscaling" of offerings.
Check out the 2014 Burger Report >
Read a Q&A with Sarah Crowley, director of marketing at Kayem Foods, about how the company views its new al fresco Gourmet Chicken Grillers fitting into the burger marketplace.