Consumers want products that meet their demand for health, convenience and a host of other claims; meal kits and delivery options are helping them reach those products and order more meat and poultry.
Consumers continue to embrace increased convenience, recipes and marketing with protein. The only twist is they now want all of that in new formats such as third-party delivery, meal kits and in-store advice.
While sausage maintains a strong shopper following despite concerns by many consumers that it is less healthy than other protein options, the sector is set to become more popular as merchandisers offer more selections with attractive attributes.
In this video interview, Jorge Izquierdo of PMMI explains how the trends of consumers toward snacking and convenience in the meat and poultry marketplace has propelled innovation throughout the processing and packaging chain.
In this video series, The National Provisioner editor-in-chief Andy Hanacek discusses trends in the industry with Jorge Izquierdo of PMMI. This episode discusses the advances in packaging and how it is driven by consumer trends.
With such factors as price, convenience, wellness and sustainability on their minds, more consumers are seeking precise varieties of proteins, including packages with specific portions.