Social media is a powerful sales and marketing tool. Some of you are already leveraging it to increase sales by building relationships. But many are still figuring out what these

Last month we discussed specific ways for processors to sell more meat to chefs – here is a link, if you missed it: http://bit.ly/4YGqyt. This month, we’re going to drill down a level and talk about “Ends and Pieces.”

When the editors of The National Provisioner asked me to write a monthly column, I wondered, “What would readers really want to learn from me?” I think the answer is,