The global market for flexible packaging is forecast to grow at an annual average rate of 3.4 percent over the next five years, and is expected to reach $248 billion by 2020.

Whether consciously or subconsciously, chances are, at some point or another, you have bought a product based on its packaging.

In the world of protein bars, flow wrap is the name of the game.

Packaging is arguably a brand’s most important marketing vehicle.

Although it dates from the 1940s, chub packaging remains a favorite for pumpable products such as ground beef, ground turkey, sausage, chorizo, salami, taco meat and pet food.

Watch this video to learn how Tree Top, an agricultural cooperative with eight processing facilities, installed robotics to its packaging line.

There are so many barrier films in today’s marketplace and so many players marketing them, I wonder if the playing field is in danger of becoming flat and the products commoditized?

Global demand for flexible packaging is projected to reach $210 billion in 2015, and forecast to grow at an annual average rate of 3 percent, reaching $248 billion in 2020, according to a new market report by Smithers Pira.

The Freedonia report, “Meat, Poultry & Seafood Packaging, Industry Study with Forecasts for 2019 & 2024,” published in April 2015, projects strengthening demand for single-portion and smaller sizes, as well as convenient prepared foods.

Recently, I was talking to a longtime packaging guy about microwave packaging and asked him if he thought the segment today is where, five years ago, he believed it would be.