Using RFSI funding, the Maine Department of Agriculture, Conservation and Forestry funds projects that will achieve on-farm facility infrastructure improvements to resolve middle-of-the-supply-chain challenges for Maine agricultural products and support processing, packaging, storage and distribution improvements.

The goal of the rebrand is to make lamb more visible to shoppers who are seeking meat raised with a high level of ethical standards and sustainable farming practices.

The meat, poultry, and seafood industry faces growing hurdles as legislators pass laws and regulators establish rules for more sustainable operations. 

Trade show draws a record of more than 2,300 industry stakeholders.

Season also introduces a refreshed brand identity, featuring a new logo and packaging design.

February 2024 restaurant engagement was down from January2024.

Packaging also features the tagline “Always Natural Since 1875.”

USDA effort lauded for protecting America’s meatpacking workers.

USDA aims to align the voluntary 'Product of USA' label claim with consumer understanding of what the claim means.

New packaging reduces the brand's use of packaging materials for deli products by more than 168 tons per year.