Renowned for bringing premium meats to the table, Colorado Premium Foods, Greeley, has launched a new line of aged, perfectly-portioned steaks and beef tips that zeros in on consumer needs. The company’s Truly Simple brand is partnered with Certified Angus Beef brand cuts to help all consumers – specifically millennials, boomers and nutritionally conscious consumers – enjoy great-tasting beef, smart portion sizes and preparation ease.
“Consumers are asking for ease and simplicity in lean meats and the Truly Simple brand delivers,” says Kevin LaFleur, president of Colorado Premium Foods. “We start with topquality aged steaks cut to 1½- inch thickness. With our simple instructions for cooking the perfect steak and recipes on the package, consumers can count on these products to give them exactly what they’ve been seeking in the meat case.”
Exclusive Access to Educational Webinars and Podcasts: Join our community for invaluable insights into meat and poultry, including webinars and podcasts led by industry experts.
Timely and Informative eNewsletters: Stay updated on crucial topics like sustainability and food safety with our eNewsletters, empowering you to make informed choices in your meat and poultry journey.
Unlimited Article Access: Dive deep into the world of meat and poultry with unlimited access to our library of articles.