Fiorucci Foods changes name to Campofrio Food Group America

Fiorucci Foods Inc., the #1-selling brand of traditional Italian specialty meats in Italy and a leading brand in the United States, became part of the Campofrio Food Group last year. To reflect the change in ownership, the company’s corporate name will officially change from Fiorucci Foods Inc., to Campofrio Food Group America effective immediately. Fiorucci products will continue to be sold under the Fiorucci brand name; and the firm’s headquarters will remain in South Chesterfield (formerly Colonial Heights), Virginia.

Founded in 1850, Fiorucci is one of the leading players in the Italian processed meats industry. The firm started operations in the U.S. in 1986, and today has the widest distribution of any Italian specialty meats brand in the U.S. “We are proud of the solid foundation established by Fiorucci and we look forward to continued success with the introduction of Campofrio Food Group America and the enhancements underway,” said Dirk Jacxsens, president of the Market Challengers Division, Campofrio Food Group.  “We have a strong team in place to build upon Fiorucci’s achievements.”