Smokey Bones hosts giveback day for Robert Irvine Foundation

Smokey Bones continues to join forces with the Robert Irvine Foundation to support the military.

Courtesy of Smokey Bones

Smokey Bones continues to join forces with the Robert Irvine Foundation to support the military. On July 3, 2024, Smokey Bones will host a day of giving to support the Robert Irvine Foundation by donating 15% of proceeds from restaurant purchases. This initiative furthers Smokey Bones’ partnership and commitment to the Robert Irvine Foundation and its mission of providing programs and support for military personnel, veterans, first responders and their families.

This special Fourth of July season event follows Smokey Bones’ recently launched collaboration menu with Robert Irvine, which featured limited-time dishes. As a result of the partnership, over $100,000 was raised for the Robert Irvine Foundation. To further the cause, FAT Brands’ FAT Brands Foundation also donated.

“We are incredibly proud of our partnership with the Robert Irvine Foundation, and honored to support such a meaningful cause,” said Cole Robillard, chief marketing officer at Smokey Bones. “As we head into the patriotic holiday weekend, we wanted to take an opportunity to celebrate our nation’s heroes and invite our guests to help us give back to this important community. Supporting the military has always been close to our hearts and we are thrilled to advance our lasting partnership with Robert Irvine, a passionate Smokey Bones fan, and his Foundation.”

“We’re incredibly grateful to Smokey Bones and all of their incredible guests who continue to support the Robert Irvine Foundation,” said Chef Robert Irvine. “Your generosity has transformed the lives of countless heroes and their families, helping them achieve their full potential.”

The July 3 giveback day will be valid for dine-in guests who mention the Robert Irvine Foundation upon dining at any Smokey Bones location.

Source: FAT Brands Inc.

You must login or register in order to post a comment.

On-Demand Join us for an exclusive look into the future of the protein industry with The National Provisioner’s 2024 State of the Industry webinar, a key feature of our October eMagazine. Dive deep into transformative insights as consumer research experts from Circana take the stage.

IPPE 2025

The International Production & Processing Expo is the world's largest annual poultry and egg, meat, and animal food industry event of its kind. A wide range of domestic and international decision-makers attend this annual event to find solutions for their business, network with industry colleagues, and learn about the latest technological developments and issues facing the industry.

The 2025 IPPE already has 1,200+ exhibitors that will occupy more than 583,000+ square feet of exhibit space. The 2025 IPPE will offer timely and important information and an efficient way for producers and processors to find solutions to enhance their operations.

We look forward to being with you again at the Georgia World Congress Center in Atlanta. Mark your calendar to join us Jan. 28 - 30, 2025. You will not want to miss this "must-attend" event for our industries!