Holton Meats, a Branding Iron Company, was recognized at the Certified Angus Beef Annual Conference for leadership in product quality, marketing and sales. Brand partners, including meat processors, distributors, chefs, retailers and cattle ranchers, celebrated the brand’s 40th anniversary and explored merchandising and marketing solutions to satisfy growing consumer demand for great-tasting beef.
In its 10th year as a processor of Certified Angus Beef brand burgers, Holten Meats rebranded its frozen CAB burger line to the Chop House Steak Burger, gaining customer and consumer acclaim.
About the Certified Angus Beef brand: Since 1978, Certified Angus Beef has raised the bar, with each cut meeting 10 exacting standards for quality. Thanks to those standards and the brand’s family of local farmers and ranchers who share the passion, and pride, in raising Angus beef that is the very best, you can be sure that each bite is full of the unrivaled flavor, juiciness and tenderness you Angus beef at its best have come to expect from the brand.
Branding Iron has the combined strength of two core family-owned companies with more than five decades in the food industry: Holten Meats and Rochester Meat Company, providing both national coverage and nimble responsiveness. The company creates innovative solutions and brands to meet the changing needs of the foodservice landscape.
Source: Branding Iron Holdings