Burke Corporation, a leading national meat ingredients producer, just announced the release of their all-natural portfolio of fully cooked meat ingredients. MADE SIMPLE meats are minimally processed and contain no artificial ingredients, perfect for customers looking for simpler and cleaner foods.
Cleaner labels mean bigger business:
- 79 percent of U.S. consumers tell us they read ingredient labels on food packaging*
- 82 percent agree “clean label” has a great or moderate influence on their purchasing decisions**
Now, with a full portfolio of Sausage Crumbles, Beef Toppings, Uncured Meats, Chicken Sausage, and Meatballs, R&D chefs can formulate on-trend recipes that appeal to health- conscious consumers. It’s good news for the bottom line, too. Customers are willing to pay more for products they perceive as “better-for you”, like those with all-natural labeling.
“At Burke, the team identified a need for a line of clean labeled products that would position us as an innovative leader in the industry,” says Mike Dougherty Sr. Director, Industrial Sales & Marketing, “The results of this collaborative effort between marketing, sales, and R&D is MADE SIMPLE. We’re excited to offer up new ways to give our customers the cleaner labels and great flavors they’re looking for.”
For more information, visit Burkecorp.com/made-simple.
*Technomic & 2016 Iconoculture Brief, Ingredion Europe
**Pizza Marketplace – Webinar: Food Transparency and Simplified Ingredient Lists
