Bridgford Foods partners with tournament-fishing organization

FLW, the world's largest tournament-fishing organization, announced that Bridgford Foods Corporation has signed a sponsorship renewal for the 2015 season. Financial terms of the deal were not released.

Bridgford Foods will receive exposure across all of FLW's platforms, including its tournaments and expos, multiple websites, FLW Bass Fishing magazine and the "FLW" television show which airs on NBC Sports Network, the World Fishing Network and the Pursuit Channel. "FLW" is broadcast in high-definition (HD) to more than 564 million households worldwide, making it the most widely distributed weekly outdoors-sports television show in the world.

"Bridgford Foods are known for their high-quality products that have been a huge hit with anglers, hunters and outdoorsman alike," said Patterson Leeth, vice president of marketing. "They are a natural fit with FLW and we look forward to building our relationship this coming season."

Founded more than 80 years ago, Bridgford is recognized as the "Premium Brand" of pepperoni, beef jerky, summer sausage and meat snacks. Bridgford's brand of Sweet Baby Ray's Beef Jerky is currently one of the fastest growing meat snacks in the United States. All products made by Bridgford Foods are made in the USA with only the highest quality American beef and pork.

"Bridgford Foods is proud to continue our support and partnership of the Walmart FLW Tour," said Bridgford Professional Angling Team Captain and Marketing liaison Randy Blaukat. "The FLW Tour's involvement in high school, college, grass-root and Tour-level competition is second to none, and the exceptionally strong demographic for our product line is incredible."

In addition to their FLW partnership, Bridgford Foods has secured long-term title sponsorships and will be represented by nine-time Forrest Wood Cup qualifier Randy Blaukat, 2004 Forrest Wood Cup Champion Luke Clausen, 2015 Rayovac FLW Series Lake Havasu Champion Joe Uribe Jr., 2014 Forrest Wood Cup qualifier Matt Stefan, and 2014 Forrest Wood Cup co-angler qualifier Chad Randles.

Source: FLW

You must login or register in order to post a comment.

Join us for an exclusive look into the future of the protein industry with The National Provisioner’s 2024 State of the Industry webinar, a key feature of our October eMagazine. Dive deep into transformative insights as consumer research experts from Circana take the stage.

IPPE 2025

The International Production & Processing Expo is the world's largest annual poultry and egg, meat, and animal food industry event of its kind. A wide range of domestic and international decision-makers attend this annual event to find solutions for their business, network with industry colleagues, and learn about the latest technological developments and issues facing the industry.

The 2025 IPPE already has 1,200+ exhibitors that will occupy more than 583,000+ square feet of exhibit space. The 2025 IPPE will offer timely and important information and an efficient way for producers and processors to find solutions to enhance their operations.

We look forward to being with you again at the Georgia World Congress Center in Atlanta. Mark your calendar to join us Jan. 28 - 30, 2025. You will not want to miss this "must-attend" event for our industries!