The objective of this study was to apply eye-tracking methodology in combination with traditional self-reported measures to further understand consumer perception of beef color and marbling.
Consumers want products that meet their demand for health, convenience and a host of other claims; meal kits and delivery options are helping them reach those products and order more meat and poultry.
Consumers continue to embrace increased convenience, recipes and marketing with protein. The only twist is they now want all of that in new formats such as third-party delivery, meal kits and in-store advice.
FSIS is proposing updated Salmonella performance standards for raw ground beef and new Salmonella performance standards for beef manufacturing trimmings.
Consumers tend to use color for judging meat quality and safety, and oftentimes color is a critical component of their purchase decision. Therefore, industry considers meat color as one of the most important considerations for determining shelf life of products.
"Economic and political order has become disorder," said Dan Basse, president of AgResource, in market analysis comments at the 2019 Feeding Quality Forum in Amarillo, Texas.